In today’s fast-paced world, where digital interactions often serve as the introductory handshake between organizations and their stakeholders, harnessing the power of first impressions is more crucial than ever. These impressions are the emotional echoes that linger long after the initial encounter, planting the seeds for what could become a flourishing relationship—if managed with care and intention.
Consider stepping outside of your organization, metaphorically of course, to view it from a fresh perspective. What do potential partners, supporters, or volunteers see, feel, or experience on their first encounter with you? First impressions aren’t just about aesthetics or a single engagement; they encapsulate the entire experience a person has with your organization, beginning as soon as they stumble upon your website, call for information, or receive that initial email.
Today’s video walks you through a simple checklist to audit your first impressions.
